The Product-Led Sales Podcast

Growing a bootstrapped startup to millions of customers | Bulut Akışık, VP of Growth, Jotform

February 24, 2022 HeadsUp.ai Season 1 Episode 27
The Product-Led Sales Podcast
Growing a bootstrapped startup to millions of customers | Bulut Akışık, VP of Growth, Jotform
Show Notes

Jotform defies many product-led growth stereotypes.

It's bootstrapped, and it was globally distributed even before COVID!

Bulut Akışık, Jotform's VP of Growth joined us to explain how Jotform works with its millions of self-serve users.

"Many users start off completely self-serve and over the years graduate to 6-figure deals."

Have a listen to this episode to find out how Bulut thinks about growth, the interplay between sales, growth, and marketing, as well as Jotform's tactics for monetizing and activating its freemium users.